Email Teardown Club

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Hi there! I'm Corissa, and this is my newsletter for fellow messaging fanatics.
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Corissa Nunn
"Picture this"
Two words in every writer’s arsenal. Done right, “picture this” (or its sibling “imagine this”) is an irresistible invitation. You find yourself going…
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Corissa Nunn
A missed opportunity
Can you make someone feel good by telling them that your product or service makes them feel good? Normally it’s not that simple. I bet you’ve noticed…
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Corissa Nunn
Drumroll... 🥁 no more ratings
A wee change of tack today! I’m binning the sniffy marks-out-of-10 rating for these teardowns. I mean, I still stand by the idea that the recipient of…
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Corissa Nunn
Topical email… 🥁 8/10
The awkward truth is this. If your reader gives a helluva damn about the subject you’re writing about, you can get away with all manner of sins. Typos…
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Corissa Nunn
Feature announcement… 🥁 6/10
When you haven’t eaten all day, do you think to yourself “I’m hungry”? Or do you think “sweet mercy I could smash a 17-inch pizza with extra cheese and…
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Corissa Nunn
"Free delivery"… 🥁 5/10
Hello! Are you ready to experience this message? Hold that thought for a second. Online retailers are having a tough time right now, so I sympathise…
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Corissa Nunn
Phone lines email... 🥁 minus 100 out of 10
It’s been a while, so I’ve made this teardown Extra Snotty™. You’re welcome! Last year I booked a holiday through a travel agent. They did a good job…
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Corissa Nunn
Email Teardown Club
Email Teardown Club
Join me as we deconstruct the messaging in Real Live Emails to explore what is or isn't working. This has helped me get significantly better results from my writing, and I want it to help you too!

Email Teardown Club

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